The Role of WordPress Ecommerce

Wordpress is evolving, and over the years, it has transformed from a very simple blogging platform to a major content management system. It started in 2003, and going into 2022; massive changes are coming. WordPress Ecommerce is now a powerhouse in the online community. At this point, wordpress powers over 42% of the modern web. […]

All You Need To Know About E-commerce Marketing

When people search for an item online, many results related to that item are displayed. It is in the best interest of business owners to have their products discovered when people do such searches. Due to the ease and speed of opening an e-commerce shop, millions of business owners have taken advantage of the “Internet […]

How to Improve Your Site Search UI

E-commerce UI can make or break your website. If your site looks bad and it doesn’t work smoothly, your customers will move somewhere else. Your site search plays a key role in your UI success. The UI is often the first impression your potential customers get of your site. So how to improve your site […]

5 Growth Hacking Techniques to Boost Your eCommerce Sales

In a nutshell, growth hacking is the task of achieving rapid growth through constant experimentation. It involves both marketing and technical skills. A typical growth marketer usually plays around with plenty of data and runs a series of experiments with the ultimate goal to get more customers for a business. This definition coincides clearly with […]

Which CMS should you use for e-commerce, and which one is better for your shop

Building an eCommerce website is easier than it used to be some decades ago. Today, the emergence of the eCommerce Content Management System (CMS) has made things a lot easier. We now have tons of CMS you can use to build an eCommerce website without writing any line of code. Thanks to the eCommerce CMS […]

What customer acquisition is and what’s its cost?

Customers don’t just magically appear on your e-commerce site. There are always different things at play. They might see your social media marketing campaigns or find you through Google Ads. You need to provide them with the incentive to come and shop on your site. The process is known as customer acquisition. Your business needs […]

5 Practical Tips to Improve Your eCommerce Customer Journey

When it comes to the eCommerce business, your eCommerce customer journey experience is paramount. Unfortunately, many eCommerce website owners often mistake selling good products on their eCommerce as all they need to attract customers and generate sales. It is during their process of tracking their consumer journey that they would realize that 80% of their […]

B2B commerce digital transformation: How to build a successful eCommerce website, incorporating best industry practices

Building a successful eCommerce website architecture can be somewhat tricky and challenging, especially for B2B businesses. Due to the effect of Covid-19, many brick-and-mortar stores suffered many losses. Hence prompting them to take their businesses online. Also, aside from the harsh impact of Covid-19, the millions of money grossed daily from several online platforms is […]

What is e-commerce ROI?

ROI is short for return on Investment, and this is what the three letters stand for. It refers to your profit earned from any investment. In the case of an e-commerce ROI, this would refer to the profit one has collected from their online store. This profit can come from sales, marketing, or advertising. You […]