Retail Personalization in 2022: The Ultimate Guide

Retail personalization is a term most retailers have heard by now. The strategy has been around for over a decade. Both online and offline stores are looking to offer personalized experiences to customers. However, the results can vary. Retailers reportedly lost $2.5 trillion globally in 2017 due to a lack of personalization. Using it in […]
Retargeting eCommerce Customers: 3 Best Ways to Grow Your Sales

Marketing is the key to a successful business. It keeps you on top of your competitors by exploring the right target market while creating opportunities for a possible sale and delivering products or services that meet your target market’s needs. There are several ways how to market your products and services. But when its online […]
A Brief Guide to Ecommerce Merchandising

According to data gathered by Statista, more than 2.14 billion people will likely buy services and goods online in 2021 worldwide. And as the world continues to move down the path of increased digitalization, ecommerce merchandising is becoming more important. While setting up a website and putting your products on display is certainly a step […]
Personalized Merchandising: Solving the Context Problem in E-Commerce

You may think personalized merchandising is all about adding customer-specific designed products, but there is a lot more to the term, depending on the context. You may not understand the actual benefits of the e-Commerce industry and personalized merchandising without fully grasping its concept. Every retail business owner should know how to personalize their merchandise, but there is much […]
Filtering and Navigation in ecommerce

It’s no secret that e-commerce store owners know better than anyone, search bars are the backbone of any online business. They are a fundamental point of contact that your potential customers have with your brand. The time and efficiency of filtering and navigation on your website play a significant role in your customer retention rate […]
Which Integration to use in ExpertRec WordPress Plugin?

To display search results, a search index should be built and your site’s data will be indexed in it. When you update posts/pages, ExpertRec will make sure changes will be reflected in search results at the earliest. For the WordPress plugins, we provide two ways of integration: Real-Time Data Sync and Periodic Data Sync. What’s […]
Top 7 Ecommerce Personalization Benefits

Ecommerce personalization benefits are a great way of getting to know intended customers through commerce data. The content presented to customers visiting a website that has a personalized content strategy implemented is based on each unique customer’s data and their previous shopping trend. This also includes the kind of channel that is being used by […]
[Artificial intelligence and e-commerce] What it is and how it can help increase sales in your online store?

Introduction: In this post, we’ll see some of the most effective ways that retailers are incorporating artificial intelligence into their online shopping operations. AI is beginning to permeate every arena of our lives. Artificial intelligence can be found almost everywhere, from self-checkout cash registers to improved security checks at airports. It’s widely expected that AI […]
How to create a profitable e-commerce business from scratch?

Due to the pandemic last year, the retail industry was thrown into chaos. However, unfavorable world circumstances accelerated the expansion of digital sales. According to statistics –46% of Americans tried a new brand or placed orders with new shops last year. Smaller e-commerce retailers had a 96.5 percent increase in web traffic from October 2019 […]