How to Reduce Bounce Rate in eCommerce : 8 Fixes
Introduction: First Click, Last Chance? In eCommerce, your website has just seconds to make an impression. If visitors land and leave without clicking further, that’s a bounce, and it’s bleeding your potential revenue.A high bounce rate in eCommerce is the digital equivalent of someone walking into a store, glancing around, and walking straight out. Painful, […]
Best Product Recommendation Engine for eCommerce
Introduction: The Real Currency of eCommerce? Relevance. In a world where attention is fleeting and competition is one click away, offering a massive product catalog isn’t enough. The modern shopper expects brands to know them, their taste, their timing, their intent.This is where a product recommendation engine for eCommerce becomes indispensable. More than a convenience, […]
Exit Rate vs Bounce Rate: What’s the Difference & Why It Matters for Your Website Performance
When evaluating website analytics, two key performance indicators often cause confusion: exit rate and bounce rate. Though they may sound similar and are sometimes used interchangeably, they represent distinct user behaviors and serve different purposes in assessing how visitors engage with your content. Understanding the difference between exit rate and bounce rate is crucial if […]
Semantic Search vs Vector Search: Technical Comparison & What You Should Use
Search has evolved far beyond keyword matching. With the rise of artificial intelligence and natural language processing, search technologies now aim to understand user intent, context, and semantics – making the experience faster, more accurate, and intuitive. Two of the most powerful technologies shaping this space today are semantic search and vector search. These two approaches are driving […]
Boost Sales with Smart Typo Correction in Shopify Search Using ExpertRec
Introduction to Typo Correction in Shopify Search What is typo correction?Typo correction in search refers to the process of detecting and correcting spelling errors in user queries. It ensures that even if customers make mistakes while typing, they’re still shown relevant products. Why should Shopify merchants care?Because users type fast especially on mobile devices typos […]
Ecommerce SEO Search Results: Optimizing Your Online Store for Visibility and Sales
In the digital-first world of ecommerce, being found online is the difference between thriving and failing. While paid ads can bring temporary visibility, sustainable traffic and conversions come from one channel: SEO. But SEO in ecommerce is not just about ranking your homepage or blog—it’s about optimizing your search resultsacross the site. From category pages […]
Personalized Product Strategies in Ecommerce: Are They Worth It?
In the competitive landscape of online retail, offering a unique customer experience is no longer a luxury—it’s a necessity. One of the most effective ways to achieve this is through personalized product recommendations. Modern shoppers expect their experience to be tailored to their tastes, behaviors, and preferences. From the homepage to checkout, they want the […]
Top Ecommerce Search Features That Boost Conversions
When customers visit your online store, the very first thing they often interact with is your search bar. In eCommerce, site search is more than just a convenience it’s a sales tool. A powerful, well-optimized search experience can significantly improve conversion rates, increase average order value, and reduce bounce rates. In this post, we’ll explore […]
Speak Their Language: Win More Sales with Automatic Synonym
Imagine this: a shopper types “sneakers” on your eCommerce site, but your product listings only say “running shoes.” Or they type “sofa”, while your inventory uses “couch.” What happens? No results. No sale. That’s not just poor UX, it’s revenue left on the table. Enter automatic synonyms, the unsung hero of modern eCommerce search. These […]
